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Boosting Customer Calls for Local Restaurants through Google My Business Optimization

Are you maximizing the potential of your Google My Business profile? Our client, a local restaurant, saw a dramatic improvement, going from zero to over 84 customer calls per month through targeted Local SEO and Google My Business optimization.

Objectives

The client aimed to:

  1. Increase call volume from local customers.
  2. Boost orders through enhanced online visibility.
  3. Strengthen engagement with nearby audiences searching for dining options.

Challenges

Initially, the restaurant’s Google My Business profile was underperforming, generating little to no calls. Despite a prime location and popular cuisine, they weren’t reaching their target audience effectively through online channels.

Solution

We developed a tailored Local SEO and Social Media strategy to drive more visibility and calls to the restaurant. Our approach included:

  • Profile Optimization: Enhanced their Google My Business profile to ensure accurate information, enticing images, and consistent updates.
  • Local SEO: Improved search rankings by targeting relevant keywords and leveraging local backlinks to connect with nearby customers.
  • Social Media Outreach: Engaged with the community and showcased menu highlights on popular social platforms to further boost local reach.

Results

Within a short period:

  • Calls Increased to 84+ per Month: From zero calls in August, we achieved over 84 calls per month by November.
  • Enhanced Local Presence: The restaurant became more visible to nearby diners, attracting a steady stream of inquiries and orders.

Conclusion

This targeted approach demonstrated how effective Local SEO and profile optimization on Google My Business can transform a business’s ability to connect with local customers. Imagine receiving over 84 calls monthly just by optimizing your online presence—and this number continues to grow.

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